If you’re like most business owners, you’re always looking for ways to improve your website’s search engine optimization (SEO). And if you’re not currently focusing on website accessibility, through the use of tools like accessiBe, you may be missing out on a great opportunity to boost your ranking. Here are ten ways that making your website more accessible can help improve your SEO.
1) Accessible websites are more likely to be used by a larger audience.
The more people that visit and use your website, the higher your ranking will be. And since people with disabilities can use accessible websites, you’re opening up your site to a larger potential audience.
2) Accessible websites are more likely to be shared.
If your website is easy to use and navigate, people are more likely to share it with others. This can help increase your ranking by bringing more traffic to your site.
3) Accessible websites are more likely to be bookmarked.
When people bookmark your website, it’s a sign that they find it useful and worth returning to. This can help improve your ranking by making your site more visible to potential visitors.
4) Accessible websites are more likely to be indexed by search engines.
Search engines like Google give higher rankings to websites that are easy to index and navigate. So by making your website more accessible, you’re making it easier for search engines to find and index your site.
5) Accessible websites are more likely to have quality content.
People with disabilities often need content to be presented in alternative formats, such as text-to-speech or sign language interpretation. This means that your website’s content needs to be of high quality to meet the needs of these users.
6) Accessible websites are more likely to have optimized website design.
To be accessible, websites need to be well-designed and easy to navigate. This can help improve your ranking by making your site more user-friendly.
7) Accessible websites are more likely to use standard web technologies.
Using standard web technologies makes your website more accessible to many users, including those with disabilities. This can also help improve your ranking by making your site more compatible with search engine crawlers.
8) Accessible websites are more likely to be mobile-friendly.
With the increasing popularity of mobile devices, your website needs to be accessible on these devices. Making your website more accessible can help improve your ranking on mobile search engines.
9) Accessible websites are more likely to be used by people in different countries.
People with disabilities often need content to be presented in alternative formats, such as text-to-speech or sign language interpretation. This means that your website’s content needs to be of high quality to meet the needs of these users.
10) Accessible websites are more likely to be used by people of all ages.
People of all ages can benefit from accessible websites. This can help improve your ranking by making your site more inclusive and accommodating to a wider range of users.
Final thoughts
By making your website more accessible, you’re not only helping to improve your SEO, but you’re also making your site more user-friendly and inclusive. So if you’re not currently focusing on accessibility, now is the time to start.